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Launch audience software

Turn early interest into an audience you can launch to.

WaitForge is launch audience software. It publishes your waitlist, verifies each signup, measures referral demand, and prepares the right people for launch.

Private beta · approved workspaces are admitted in cohorts

247 people in line
confirmed their email
198
have not yet
49
  1. Position 1, identity hidden, Confirmed
  2. Position 2, identity hidden, Confirmed
  3. Position 3, identity hidden, Confirmed
  4. Position 4, identity hidden, Waiting
Every signup keeps its source, consent, and answers on one record.
Example workspace · sample data
Free to start
100 active signups
Commitment
No card required
Public surfaces
Hosted page or embed
Audience record
Consent, answers, referrals

Know who joined, what they want, and who is ready.

WaitForge keeps each person's consent, answers, source, referral activity, and launch status on one record.

  1. Collect interest

    Typical gap

    A form drops emails into a sheet. Source, consent, and answers separate quickly.

    WaitForge action

    Publish a hosted page or embed. Each signup keeps its source, consent, and answers on one record.

    Useful result

    A clean audience record from the first signup.

  2. Know who is real

    Typical gap

    Every row looks the same, including duplicate and unconfirmed addresses.

    WaitForge action

    Confirm each email, collapse duplicates, and keep unsubscribe state on the contact record.

    Useful result

    A confirmed audience that your team can trust.

  3. See who brings demand

    Typical gap

    Manual ranking hides which people bring verified demand.

    WaitForge action

    Give each confirmed person a referral link. Update their position from confirmed referrals.

    Useful result

    Visible demand movement without manual scoring.

  4. Act at launch

    Typical gap

    Teams copy lists between tools and lose the context behind each person.

    WaitForge action

    Publish updates, export a clean audience, or connect your stack when the list is ready.

    Useful result

    A launch handoff that keeps its evidence.

Follow the full lifecycle

Fit check

Use WaitForge when an email count is not enough.

WaitForge serves teams that must learn who is ready before they choose a launch action.

Find your launch path

Strong fit

Choose WaitForge when

  • You need a hosted waitlist or an embedded signup form.
  • You need consent, answers, sources, referrals, and status on one audience record.
  • You need to qualify, segment, invite, export, or connect people before launch.

Clear boundary

Choose another tool when

  • You only need a one-field newsletter form.
  • You need checkout, payments, shipping, or order fulfillment.
  • You need product analytics for activation, revenue, or retention.

WaitForge covers the path from first signup to launch handoff. It does not replace commerce or product analytics tools.

What each team reads

Four questions, one record. Nobody is working from a copy.

One record
Is this audience ready to launch to?
Product
Who is actually bringing verified demand?
Growth
Did the handoff arrive, and can we prove it?
Engineering
What happens to me next?
The person
Launch room aligned
One audience record aligns every launch decision.

One audience record. Every team aligned.

Product reads readiness. Growth sees demand. Engineering trusts each handoff. Your audience receives one clear experience from signup to launch.

Product
Readiness in context
Growth
Verified demand signals
Engineering
Observable handoffs
Audience
One clear next step

Your audience stays yours.

WaitForge publishes the controls it can show. It does not publish customer logos, ratings, or certifications it does not hold.

Read how WaitForge protects the waitlist
  • Isolation is audited

    Every workspace-owned row carries its workspace key. Two auditors fail the build if a table or a page leaks across workspaces.

  • Export stays available

    You can take the consent, answers, and launch fields with you. Exporting does not delete the record.

  • Campaign visitors do not pay here

    WaitForge bills the workspace. It does not process the campaign owner’s customer payments.

5 phases. One launch-ready audience.

Follow every signal from first interest to launch evidence. Each phase strengthens the same audience record instead of creating another disconnected list.

See the complete lifecycle

One continuous record

Every phase adds useful evidence.

5 phases · 1 record
  1. Capture

    01

    Collect every first signal.

    First signal

  2. Identity

    02

    Build one audience profile.

    Verified profile

  3. Qualification

    03

    Find the right audience.

    Qualified intent

  4. Launch

    04

    Move the right people forward.

    Launch action

  5. Evidence

    05

    Measure the campaign journey.

    Delivery proof

Shared audience record

One launch-ready audience

Consent

Retained

Intent

Qualified

Delivery

Measured

Ready for the next launch action

One audience system. Every way to publish.

Launch with a refined hosted page, embed the experience in your site, or connect your own interface. The audience record stays intact.

Theme previewLight preview

One audience record

Publish anywhere without splitting the data.

Fastest path

Hosted page

Launch a polished WaitForge page with your message, fields, and campaign theme ready.

No site release required

Stay on brand

Embedded flow

Place the same signup experience inside your site while WaitForge keeps consent and audience state.

One script, same record

Full control

API-first

Build your own experience on the same validation, lifecycle, and launch signals.

Your interface, WaitForge infrastructure

Install in 30 seconds

Two lines of HTML. The form stays yours.

Paste these two lines into your website. Your WaitForge form appears on the page and keeps every signup connected.

Exact embed code

Place it anywhere inside your page.

2 lines

index.html

WaitForge embed

<div data-waitforge="your-launch"></div>
<script async src="https://waitforge.com/embed.js"></script>

From paste to signup

One short install keeps the page, form, and audience connected.

  1. Paste two linesAdd the snippet where the form should appear.
  2. Publish your pageThe WaitForge form loads inside your website.
  3. Keep every signupEach response joins the same audience record.

Ready to collect the first signup

Start with proof. Scale with confidence.

Validate one launch at no cost. Add capacity, collaboration, and automation only when your audience is ready for the next step.

Prove the idea

1 campaignClean audience record

Free

$0

Publish one branded campaign and learn who wants the launch before committing to a commerce stack.

  • 1 published campaign
  • 100 active registrations
  • Hosted campaign page and responsive embed
  • Consent capture and duplicate protection
Start free
Most popular

Run a serious launch

Demand signalsLaunch-ready audience

Launch

$19/ month

Give one workspace the audience capacity, branding, exports, analytics, and updates needed for a confident launch.

  • 5 published campaigns
  • 5,000 active registrations
  • Custom branding and campaign imagery
  • Audience tags, notes, and CSV exports
Choose Launch

Manage client launches

Campaign portfolioShared workspace

Studio

$49/ month

Operate a portfolio of pre-launch campaigns with collaborators, automation, and workspace-wide controls.

  • 25 published campaigns
  • 25,000 active registrations
  • Owner, admin, editor, analyst, and viewer roles
  • Signed webhooks and scoped management API
Choose Studio

Field notes

Questions before you launch.

Clear answers about pricing, publishing, audience ownership, and the tools that support your launch.

Is it really free?

The Free plan runs one live campaign with up to 100 active signups, a hosted page, and the responsive embed. No card is required to start.

Is WaitForge an email marketing platform?

WaitForge includes email verification and campaign messages, but its scope is larger. It tracks acquisition and launch journeys across identity, consent, qualification, segments, campaign actions, and delivery evidence. Product activation, revenue, and retention tracking remain planned.

Can I embed it on my own site?

Yes. Paste one mount element and one script tag. The form keeps its WaitForge design, and you choose which websites can accept signups.

How do you keep the list clean?

Signups are double opt-in: a signup only becomes verified after the person confirms by email. Unsubscribe links are signed, and consent state stays explicit on every record.

How does the referral system work?

Every verified signup gets its own referral link. Confirmed referrals move that person up the queue, and the growth panel shows who is actually driving signups.

Can campaign visitors pay through WaitForge?

Not in the first release. WaitForge validates pre-launch demand and bills workspace owners for the SaaS. It does not process a campaign owner’s customer payments, refunds, disputes, shipping, or fulfillment.

Is there an API?

Yes. A public configuration and signup API for your own frontend, plus a workspace management API with expiring, scoped tokens. Lifecycle webhooks are HMAC-signed with delivery history and replay.

Do I own my signup data?

Yes. Export the audience to CSV whenever you want, including verification state, referral relationships, queue position, and signup time. Exporting never alters or deletes the underlying records.

Publish the waitlist before launch day.

Start with the hosted page. Add referrals, webhooks, API automation when the first signups prove demand.

Request beta access